With online marketing, there’s a debate raging among experts over which strategy is best to grow your business.
Would SEO or social media marketing be the better option?
Often, businesses will hire an SEO expert or agency to increase their visibility in the search engines without even thinking about social media and the traffic that it can bring to their business.
Similarly, there are those who focus their attention entirely on building a social media following without spending any time on SEO.
In today’s world, advertising and marketing any business can be a difficult and expensive process. This is why many business owners highly rely on word of mouth to promote their business. We are here to tell you that though this can be very effective, it takes a lot of time to build up your clientele with this approach.
As we all know, marketing our business to potential customers is a necessary part of having a successful business.
The issue with traditional advertising, such as newspaper, radio, and television ads, is that they can be expensive and may produce little or even no return on investment.
Advertising online may be a better option. You can track the effectiveness of each advertisement. Then, you can focus your marketing strategies on the techniques that are the most profitable. Plus, there are options for online advertising that don’t cost you any money at all!
To help you and your business, we’ve come up with 9 techniques that you can use to build high-quality backlinks to your website, and attract more visitors. Let’s take a look: